Major Bummer for Students: Apple Hikes Price of MacBook Neo

Apple has increased prices for MacBook and iPad models by 20% due to soaring memory and storage chip costs driven by AI data center buildouts. While the MacBook Neo price rose by $100, the MacBook Air and Pro lines experienced even larger increases. This pricing shift may impact broader tech industry strategies and potentially elevate NVIDIA's market cap rank, as Apple can no longer shield customers from the effects of the AI-driven chip shortage.