PGA Tour ‘almost certain’ to drop Good Good as tournament sponsor after Callaway ad backlash

The PGA Tour is almost certain to remove Good Good as a tournament sponsor following a significant backlash over a Callaway advertisement. The controversial commercial, described as generationally stupid, depicted a male golfer shoving and threatening a woman, leaving internet users horrified. Callaway has since issued an apology after approving the ad. This fallout continues to impact Good Good Golf as the sporting community reacts to the depiction of violence within the promotional content.