Beloved fast-food chicken chain says no to major drive-thru trend

A family-owned fast-food chicken chain has decided to reject a major drive-thru technology trend. The leader of the company stated that preserving human hospitality is more valuable than adopting the latest technological advancements. By avoiding these automated trends, the chain aims to maintain a personal touch in its service. This decision emphasizes the brand's commitment to traditional customer interaction over the efficiency gains offered by new drive-thru systems currently being adopted across the industry.