From Barça to Atlantic History, Canary Islands Producers Eye the World

The Canary Islands audiovisual sector is producing exportable content rooted in local experience, covering elite sport, climate emergency, and cultural history. A key project is the documentary Next Frontier, which explores the life of Hans Henningsen. Recognized as a father of modern sports marketing, Henningsen is the Canary Islander who engineered the legendary 1970 World Cup image of Pelé and Puma. Local companies are now leveraging these untold Atlantic stories for global audiences.