Five States Join FTC Lawsuit Alleging Hims and Hers Engaged in Deceptive and Unlawful Privacy Practices

The Federal Trade Commission, joined by five U.S. states, filed an amended complaint accusing telehealth provider Hims & Hers of deceptive privacy practices. The lawsuit alleges that the company shared consumers’ sensitive health information with third‑party advertising platforms, despite promises to protect privacy, and misled users about billing and cancellation procedures. The action aims to hold the firm accountable for unlawful data handling and unfair business practices.