Good Good and Callaway Golf keep taking bigger swings at each other. It’s not helping either brand

Good Good and Callaway Golf are facing significant social media backlash following a controversial marketing video released on August 21. The footage featured Good Good cofounder Garrett Clark shoving a woman to the floor. Despite the passage of time, the conflict persists as both brands continue issuing statements. Following the termination of their partnership, Good Good Golf CEO Matt Kendrick criticized Callaway, briefly mentioning the possibility of a lawsuit before later clarifying his official position on the matter.