Google and Pokémon team up for a new special edition Fitbit Air

Google has partnered with the Pokemon Company to launch a special edition Fitbit Air. This new wearable device is specifically designed to integrate with the Pokémon Sleep app, allowing users to track their rest while engaging with the Pokémon franchise. The collaboration focuses on combining health tracking with gaming elements, as highlighted by the promotional slogan Gotta catch 'em zzz's, bringing the Pokémon Sleep experience directly to the user's wrist through the Fitbit Air hardware.