iPhone 18 Pro Prices Estimated Ahead of Apple Event Next Week

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TrendForce estimates Apple will increase iPhone 18 Pro and iPhone 18 Pro Max prices by 10-20%, with starting prices potentially reaching 1,399. This follows a 400% increase in memory costs for the iPhone 18 Pro, though Apple may use Services revenue to offset these hardware expenses. Additionally, leaks regarding the A20 Pro chipset for the iPhone 18 Pro and iPhone Ultra reveal the largest GPU ever integrated into an iPhone device ahead of next week's event.
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