McDonald’s hit with class action alleging AI-powered menu price-fixing

McDonald's is facing a class action lawsuit alleging the company utilized AI-powered software to engage in menu price-fixing. The legal action claims that the fast-food giant implemented artificial intelligence to manipulate pricing strategies, leading to inflated costs for consumers. This litigation focuses on the alleged use of algorithmic tools to coordinate price increases across its locations. The lawsuit seeks damages for customers affected by these AI-driven pricing practices, challenging the transparency of McDonald's digital menu pricing.